Monday, 16 April 2012

SEM, SEO & PPC


SEM, SEO & PPC

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Search Engine Marketing (SEM) 
The engine Marketing SEM search (Search engine marketing) is the set of marketing activities to achieve certain objectives in the search engines (Search engine: search engines), both by improving the visibility of a website among the results of organic positioning, both the purchase of sponsored links or the mixture of both strategies or other campaign-related advertising and pay per click circuits. 
The SEM is a set of methodologies aimed at improving the ranking of a site in the pages of the search engines or, in any case to improve accessibility through search engines. The SEM (Search engine marketing) also refers to the profession and work undertaken by consultants SEM optimization projects have websites of their clients in order to improve the number of visits and outcomes or the planning of campaigns advertising based on keywords.




The objective of search engine marketing SEM are
:- Increased visits to obtain
:-Increase the skills of the users of a particular website
:-Increased contacts
:-Increased sales
:-Search and investigation of new potential customers
:-Growth of the mark
:-Strengthened brand or website


Benefits of SEM Advertising Pay Per Click Management (PPC) - The Fastest Way To Get Qualified Leads 
Paid search is a viable Internet marketing strategy offering business a great flexibility and control in their advertising campaigns. It can be implemented as a temporary, seasonal or long-term strategy and monthly budgets can be closely monitored and controlled. It is about ensuring that through your Search Engine Marketing efforts you will deliver to the right person, the right message and the right experience at the right time.

The Google Adwords program is currently the largest paid search network and provides advertisers the opportunity to display their advertisements in the sponsored listing of the Google search engine and other Web sites. The Yahoo Sponsored Search program offers many of the same features as Google's AdWords program.

Benefits of Search Engine Marketing (SEM)
  • Increase brand awareness and brand equity of product.
  • Increase Visibility - Increase in web site traffic.
  • Advertise to an audience that's already interested in you.
  • Increase in targeted leads.
  • Target your ads to users based on languages and locations.
  • Competition advantage - Marketers can enable users to select their product over their competitors.
  • Greater ROI — Compared to other advertising media, paid search strategies are more efficient.

SEM (Search engine marketing) involves a range of marketing techniques required to maximize a visibility of the website on search engines so that it will increase visitor traffic. This typically includes:
O Search Engine Optimization (SEO)
O Pay per Click Keyword Advertising (PPC)

Search engine optimization (SEO)

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Gain your SEO Knowledge


Search engine optimization                
                      "Doing a good seo is crucial ... but the key is to offer quality content."
In general, users do not make much use of the lists of favorites or bookmarks browsers provide systems and rarely directly typed the URL of the page you wish to go, because he might not know it.

Given this dynamic, web positioning strategies are critical . Since on the other hand, after a search of less than 40% of Internet users reached the second page of results that provides a search engine, and only 10% check to the third. This is where it is clear the need to achieve visibility and to achieve this we need to think like search engines to better communicate with them.

Google, Yahoo, MSN and company order their results through mathematical algorithms that undergo analysis hundreds of factors. Each company uses a different formula and the idea is not decipher.

The answer lies in the SEO . SEO is the acronym for "search engine optimization (Search Engine Optimization) or" search engine optimizer "(Search Engine Optimizer), which gives us a series of clues and techniques to interpret the mode of operation search engines.

1. Content :-
What users see vs. what are the search engines. Users can watch and / or read the website but search engines can only read the programming code with which they are developed and, even today, still can not read them all equally, for example, Flash has recently joined Google results but can not be optimized as HTML.

Graphics, sounds and videos are part of a page that search engines can not decipher it is for this reason that the positioning work is based on HTML tags and text.

2. Indexability :-
This concept refers to the ownership of the page to be properly indexed by search engine robots, allowing access to all corners, facilitating navigation and showing all its contents clearly.

The meta tags :
The Meta Tags are code in the header is not visible on screen when displaying the page. There are several types of Meta-Tags and they do a description of the content and features we want that search engines take into account.

Meta Robots :
This tag is only necessary if you want that page is not indexed in search engines.
Meta Description:  This tag is important because it allows us to make a more profound than in the title, which we refer to the page content.
Meta Keywords : 
Perhaps the most important, she put the key words through the schools want this page to be found on search engines. Any other Meta tag is not considered by most search engines, only for some very specialized. It is noteworthy that Meta tags are not a magic solution to position a site in search engines, you must use all the techniques to be successful.

There are two main factors that influence the rankings of your web pages. This typically includes:
O On Page Optimization
Off Page Optimization


On Page Optimization

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What is on page optimisation?
On Page Optimisation is optimising your website in a way that it can rank better in search engines and improve visitor satisfaction. One must take care about website user interface which should be always targeted for visitors not for search engines.
Many companies manipulate on page optimisation for Seo purpose solely but it is not ethical way to do it and can damage reputation. We approach in balancing way for on page optimisation.




What are most important Methods for On Page Optimization? 
Here are few things to do for on page optimisation.

  • Keyword Research and Analysis
  • Page Specific Meta Tag Creation
  • Title Tag (Page Title Optimisation)
  • Alt Tag Optimization
  • Anchor Text Optimization
  • Content Placement
  • Keyword Density
  • Implementation of 301 Permanent Redirect
  • Implementation of Google Analytics
  • Search Engine Verification from Google, Yahoo and MSN
  • Submission of XML Sitemap
  • Creation of Proper Link Structure
  • Creation and Submission of ROR.xml
  • Optimization of Search Engine Essential Files (robots.txt, urllist.txt, sitemap.xml)
  • Creating microformats like hcard integration, hrview integration, vCard integration.

SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+SEO KNOWLEDGE B+

Off Page Optimization

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What is off Page Optimization?
Off Page Optimisation is work that you undertake outside of your website to improve your seo rankings and visibility for your customer. Off Page Optimisation is more focused on digital marketing of your website over internet.

Off Page Optimisationhttp://seoservices-india-smoservices.blogspot.in is more focused on link building work and Social Media Marketing. Website should have more and more backlinks from various quality website for seo ranking. Similarly Social Media is very important tool to market website over the internet.



What are most important Methods for Off Page Optimization?
Off Page Optimization is usually consist of different link building methods.

  • Directory Submission
  • Social Bookmarking Submission
  • Blog Posting
  • Blog Hosting
  • Article Submission
  • Press Release Submission
  • Forum Posting
  • Footer Links
  • Affiliate Marketing
  • Blog Commenting
  • Review Posting
  • Rss Feed Submission
  • Css Submission
  • Video Submission
  • Profile Creation
  • Link Wheel
  • Social Media Optimization

Pay-Per-Click

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Pay-Per-Click (PPC) is a search engine marketing technique that requires you to pay a fee every time someone clicks to your website from an advert you have placed in a search 

Search Engine Optimization


Search Engine Optimization

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What is SEO?
SEO means Search Engine Optimisation. It is done for improving visibility of any web page or web site in all search engines. There are many basic things to perform when you want to bring your website on top of search engines. Two basic things are needed to make SEO works perfectly. These are on-page optimisation and off-page optimisation. We will discuss about these two major aspects in detail.


On Page optimization:
No one can deny the fact that on page optimisation is the backbone in achieving higher search engine rankings. This helps in directing all organic traffic towards your website. On-page optimisation involves many other factors to get your website higher ranking. These entire factors make your site crawled, indexed, cached on all major search engine platforms. Keywords and keyphrases should be given higher priority. This means you must include the keywords in your site whenever they are necessary. It is always beneficial to use keywords on top of web page. Use of H1 tag is necessary and it should be included throughout the web page. Title tag is one place where you must include your keyword. This gives you more clicks when any one searches for that keyword in search engine. This will help you come out with good traffic for your website.
Latent semantic indexing is another main thing that should be included in On-page optimisation. It is one of the most important factors in search engine although it might not work much for Google. It deals with using related keyword phrases or the word that you are targeting. Latent semantic indexing helps to come out with that keyword along with some other related keywords that are relevant to the search. This will give you higher ranking on your website. On-page optimisation involves advantages like boosting off your sales, higher search engine rankings, good productivity of your website etc.


Off Page optimization:
This is also major factor involved in for search engine work and SEO website. Off-page optimisation is something that deals with what people tell about your site. This is some sort of advertising. In off page optimisation, main work is done on other's site and not your own web page and website unlike on page optimisation. These are done with the help of many factors and one of the most important is links. When you form back links, in bound links towards your website then that help you getting good traffic towards your site. Hyperlink text and anchor text is important factor in determining your website ranking. There are many ways of accomplishing off page optimisation and linking towards your websites. These can be done by link exchanges, article submission, directory submission, Forum posting, Blogging, Purchasing links etc.

Search Engine Optimization (SEO).
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.

This SEO tutorial covers all the necessary information you need to know about Search Engine Optimization - what is it, how does it work and differences in the ranking criteria of major search engines.

Benefits of Search Engine Optimization :

With the help of Search Engine Optimization technique, a website can be ranked in top search results of appropriate keywords. It's a well known fact that the visitors that are highly qualified internet savvy leads are more likely to buy your goods and services. SEO operation can help you locate the best search terms which will not only attract more visitors to your web site, but ensure that those visitors are more likely to be strong probable customers for your goods and services. SEO helps you to build up your company image, increase sales and get many business opportunities. It provides cost effective internet advertising with a potential high rate of return, giving you an excellent return on investment. The site that is visited the most appears at the top of the search results. Search Engine Optimization helps millions of customers successfully find products and services online faster with less effort.

Some of the benefits of Search Engine Optimization are:

Saves time and Money:  Search Engine Optimization saves valuable time and money by utilizing free search engine services to advertise the products and services. The search engine ranking becomes higher with the increase in popularity of a website. Once your web site is optimized and submitted it will continue to be visited and filed by search engines and is maintained with minimal effort.

Improve your Competitive Edge: Once a customer starts liking your website he will find all his meaningful information online. This means they are less likely to find your competitors. Your online market share can also be increased with the use of SEO technology.

Enhance sales: Researches have proved that a customer is 10 times more likely to purchase your products and services after finding your website through a Search Engine rather than online advertising. Higher site ranking means an increase in customer visits and sales targets. This in turn leads to an increase in sales opportunities. Search engine optimization results into highest conversion rates, turning your website visitors into clients.

Expand Customer Base and target Audience: Search Engine Optimization exposes your products and services to motivated and interested customers. This expands your customer base and makes your site easier to find and locate on the internet. It improves your ranking, increasing traffic and chances of making sales.

Increases return on investment: Success and growth of a business depends on its profitability and returns on investments. A business is said to be profitable when there is an increase in sales, thereby providing good returns. This is only possible with the optimum utilization of search engines. 

Instant Approve Directory Sites Lists


Instant Approve Directory Sites Lists

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Instant Approve Directory Sites Lists

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 264. http://dirlist64.seonetblog.info
 265. http://bestalexarankdir.info
 266. http://link11.webdirectories.us
 267. http://dirlist64.addurls.us
 268. http://dirlist45.ukwebdirectorys.info
 269. http://dirlist95.uklinkdirectory.info
 270. http://freelovedir.info
 271. http://dirlist63.linkdirectory101.info
 272. http://dirlist41.ukwebdirectorys.info
 273. http://seolinkexpress.com
 274. http://lahats.org
 275. http://abc.pisanie.info
 276. http://activelinks.freedirectorystore.com
 277. http://dirlist46.linkdirectory101.info
 278. http://dirlist51.nicoo.net
 279. http://dirlist54.seonetblog.info
 280. http://dirlist58.uklinkdirectory.info
 281. http://dirlist60.uklinkdirectory.info
 282. http://dirlist50.addurlsite.us
 283. http://webdir1.myfatcow.info
 284. http://silink.info
 285. http://farlink.info
 286. http://coulink.info
 287. http://weborizer.com
 288. http://eatmylinks.net
 289. http://submitto.net/
 290. http://www.fbia.info
 291. http://blowmyurl.com
 292. http://webregurl.com
 293. linkeater.net
 294. http://molexs.com
 295. http://onelinkseo.com
 296. http://ithacaforward.org
 297. http://dirlist6.ukwebdirectorys.info
 298. http://link62.seowebdirs.info
 299. http://link47.seowebdirs.info
 300. http://link42.seowebdirs.info
 301. http://linklist.freewebdirs.info
 302. http://link33.seowebdirs.info
 303. http://dir12.first-web-host.com
 304. http://crazy.freedirectorystore.com
 305. http://directoriespages.freedirectorystore.com
 306. http://webdir47.freeweblink.info
 307. http://webdir34.freeweblink.info
 308. http://dirlist60.seonetblog.info
 309. http://hairproductsdirectory.com 

High PR Bookmarking Site List




High PR Bookmarking Site List
            Pr 10 to Pr 4

google.com/bookmarks 10
http://my.aol.com/ 9
http://www.flickr.com/ 9
http://www.youtube.com/ 9
http://twitter.com/ 9
http://www.connotea.org/ 8
video.google.com/ 8
myweb.yahoo.com 8
http://slashdot.org/ 8
http://www.reddit.com/ 8
http://digg.com/ 8
http://www.stumbleupon.com/ 8
http://delicious.com/ 8
http://technorati.com/ 8
http://www.folkd.com/ 7
http://www.squidoo.com/ 7
http://www.bibsonomy.org/ 7
http://www.diigo.com/ 7
http://www.metafilter.com/ 7
http://www.newsvine.com/ 7
http://blinklist.com/ 7
http://www.mister-wong.com/ 7
http://www.fark.com/ 7
http://chime.in/ 7
http://eventful.com/ 7
http://techmeme.com/ 7
http://multiply.com/ 7
http://answers.yahoo.com/ 7
http://www.ehow.com/ 7
http://answers.yahoo.com/ 7
http://www.ehow.com/ 7
http://kwoff.com/ 6
http://designbump.com/ 6
http://www.hotklix.com/ 6http://www.dzone.com/links/index.html  6http://www.designfloat.com/ 6
http://www.bizsugar.com/ 6
http://www.dropjack.com/ 6
http://www.pusha.se/ 6
http://www.wikio.com/ 6
http://marketingland.com/ 6
http://www.linkagogo.com/ 6
http://faves.com/ 6
http://www.smallbusinessbrief.com/ 6
http://svejo.net/ 6
http://scoopit.co.nz/ 6
http://www.meneame.net/ 6
http://www.blogarama.com/ 6
http://www.nowpublic.com/ 6
http://www.2collab.com/ 6
http://www.ebaumsworld.com/ 6
http://www.care2.com/ 6
http://www.blogcatalog.com/ 6
http://www.yoono.com/ 6
http://www.esnips.com/ 6
http://www.wikia.com/Wikia 6
http://buddymarks.com/ 5
http://tagza.com/ 5
http://tipd.com/ 5
http://www.1888pressrelease.com/ 5
http://www.a1-webmarks.com/ 5
http://netvouz.com/ 5
http://bookmarkingdemon.com/ 5
http://youmob.com/ 5
http://givealink.org/main/show 5
http://www.wists.com/ 5
http://www.mylinkvault.com/ 5http://www.weheartgossip.com/ 5
http://url.org/ 5
http://swik.net/ 5
http://twicsy.com/ 5
http://kirtsy.com/ 5
http://mototagz.com/ 5
http://www.ezyspot.com/ 5
http://www.netvouz.com/ 5
http://www.givealink.org/ 5
http://www.index4.in/ 5
http://www.clipmarks.com/ 5http://www.ikeepbookmarks.com/ 5http://dotnetkicks.com/ 5
http://shetoldme.com/ 5
http://fwisp.com/ 5
http://newsmeback.com/ 5
http://www.dealigg.com/ 5
http://qaafe.com/ 5
http://www.corank.com/ 5
http://blogmarks.net/ 5
http://jeqq.com/ 5
http://pfbuzz.com/ 4
http://seaked.com/ 4
http://myhq.com/ 4
http://www.oyax.com/ 4
http://www.fazed.org/ 4
http://portal.tw/ 4
http://qnp2004.org/ 4
http://www.storeboard.com/ 4
http://linksnapr.com/ 4
http://spletarna.net/ 4
http://w3promoter.com/ 4
http://tweako.com/ 4
http://www.bookmark-manager.com/4
http://www.bookmarktracker.com/4
http://www.sitejot.com/4
http://www.saveyourlinks.com/ 4
http://9rules.com/ 4
http://www.allmyfavorites.net/4
http://linkarena.com/ 4
http://www.nailtoday.net/ 4
http://northern-limits.com/ 4
http://epetani.net/ 4
http://www.smokymtcab.com/ 4http://cloudytags.com/ 4

      PR Bookmarking Site List
                   Pr 3 to Pr 2

http://www.hibo5k.com/ 3 http://sjbb.org/ 3
http://www.bratproof.com/ 3http://www.infoawl.com/ 3http://www.arisf.com/ 3
http://openbuzz.in/3
http://www.scrubbu.com/ 3
http://xelo.us/ 3
http://pxpf.com/ 3  http://www.kabayani.com/ 3http://www.mediaplein.info/ 3http://uan.me/home.php 3http://www.tourdion.com/3
http://www.video-bookmark.com/ 3http://www.craftjuice.com/ 3http://www.newsocialbookmarks.com/ 3http://szkolenia-komunikacja.pl/ 3http://www.thawab.net/ 3
http://88-c.com/ 3
http://101ako.com/ 3
http://review.zazi.com/ 3
http://yemle.com/ 3
http://www.mouvement.tv/ 3
http://hotscripts.ro/ 3
http://sports-bg.com/ 3
http://jobsdigg.com/ 3
http://mon-maroc.com/ 3
http://infoawl.com/ 3
http://www.shwack.info/ 3http://www.puplinks.com/ 3http://www.genealogee.com/ 3
http://affiliated-business.com/ 3
http://52.co.nz/ 3
http://solinkable.com/ 3
http://www.ifaves.com/ 3
http://applesense.com/ 3
http://thoof.com/ 3
http://linkatopia.com/ 3
http://bookmarksync.com/ 3
http://aboogy.com/ 3
http://business-planet.net/ 3http://www.bmaccess.net/ 3http://www.bookmark4you.com/ 3
http://kwzz.com/ 3
http://newsgarbage.com/ 3
http://www.ziki.com.au/ 3
http://linksubmitz.com/ 3
http://blogbookmark.com/ 3http://www.rambhai.com/ 3
http://mylinkvault.com/ 3http://www.humsurfer.com/ 3
http://puplinks.com/3
http://freefacebooklikes.com/ 2 http://lawrkhawm.com/ 2
http://jetdonkey.com/ 2
http://eggig.com/ 2
http://wallpaperjoint.com/ 2
http://kojaxx.com/ 2
http://zeegal.com/ 2
http://enexpress.net/ 2
http://www.adshippo.com/ 2
http://mytitbits.com/ 2
http://dizzed.com/ 2
http://www.bestofindya.com/ 2
http://raidx.co.uk/ 2
http://www.humansthink.com/ 2
http://qiel.com/ 2
http://www.cadillactight.net/ 2http://www.subbmitt.com/ 2http://www.esocialbookmarks.com/ 2http://www.headusnext.com/ 2http://www.bedwire.com/ 2http://pattinsonrobert.net/ 2http://www.postolia.com/ 2
http://bookmox.com/ 2
http://www.technogies.com/ 2http://www.dekut.com/ 2http://www.greenscollar.com/ 2http://guidedigg.com/ 2
http://thebookmarks.net/ 2
http://boer.co.il/ 2
http://bookmarkerportal.com/ 2http://whatsonsocial.com/ 2http://www.boxybuzz.it/ 2
http://social-bookmarks-site.com/ 2http://falconrynetwork.com/ 2
http://lp-site.com/ 2
http://www.hopespark.com/ 2
http://share.ae/ 2
http://seopligg.com/ 2
http://www.maandiko.de/ 2
http://hitdigg.com/ 2
http://pliggthis.com/ 2
http://pliggseo.org/ 2
http://www.mygiftguide.co.uk/ 2http://www.ysome.com/ 2
http://pliggseo.net/ 2
http://tweet-this.com/ 2
http://writer-base.com/ 2
http://emusar.org/ 2
http://dig.gr/ 2
http://www.comunique-cyberpresse.com/2 http://www.conveyancing-news.co.uk/2 http://digg.badsmaru.com/ 2
http://disdroid.co.uk/ 2
http://motorcyclenews.info/ 2
http://pliggseo.biz/ 2
http://www.wepostalot.com/ 2http://www.pixzz.com/ 2http://www.onlinebookmarkingsite.com/2 http://bookmarkbase.info/ 2http://submitbookmark.info/ 2http://flyerbookmarks.com/ 2
New Update 100 PR 3 Bookamarking Site List:-    Dt:09.April.2012

http://pr3plus.com/ 3 http://pegasusdirectory.com/ 3 http://inteligentd.com/ 3 http://nuclearland.com/ 3 http://weboworld.com/ 3 http://stonever.com/ 3 http://www.directory-free.com/ 3 http://www.a1webdirectory.org/ 4 http://www.prolinkdirectory.com/ 4 http://www.voodoobunny.com/ 3 http://7si.org/ 3
http://www.vip-pro.com/ 3 http://humaneditedwebdirectory.com/ 2 http://www.hiltongardeninnomaha.com/ 4 http://haliwell.net/ 5
http://haliwell.net/ 5 http://www.nazcea.com/ 3 http://www.mikieto.com/ 4 http://www.westsci.org/ 4 http://www.netwidedirectory.com/ 3 http://www.viaconed.com/ 4 http://www.luanhoan.com/ 4 http://corporateeventwines.com/ 3 http://www.seotarget.net/ 3 http://ewbnewyork.com/ 3 http://www.suggest-url.net/ 3 http://business-finder.info/ 3 http://www.askdirectory.com/ 3 http://arbecey.com/ 3 http://skypemedia.com/ 3 http://aaawebdirectory.com/ 3
http://root-b.org 3
http://ofcourse.us/ 3 http://www.webtotell.com/ 3 http://ccwos.com/ 3
http://g0lfs.com/ 3 http://directorywind.com/ 3 http://www.hartemarcom.com/ 3 http://devoteclub.com/ 3 http://www.deeplinker.net/ 3 http://wallsocial.com/ 2 http://liveonlinegame.com/3 http://www.bacantoh.com/ 3 http://www.kystas.net/ 3 http://altdirectory.info/ 3 http://www.irancsm.com/ 3 http://www.tnboat.com/ 3 http://www.mgexports.com/ 2 http://www.dirnets.com/ 3 http://www.neworison.com/ 3 http://www.blahoo.net/ 3 http://www.allthewebsites.org/ 3 http://avivasearch.com/ 3 http://blogcommentsforsale.com/ 3 http://flashthief.com/ 3 http://nexusdirectory.com/ 3 http://zssfw.com/ 3 http://www.freesubmitwebsiteurl.net/ 3 http://thuanthaopy.com/ 3
http://rajaf.com/ 3 http://www.acewebdirectory.com/ 3 http://enforum.net/ 3
http://azfra.us/ 3
http://pxdaj.com/ 3 http://www.acewebdirectory.com/ 3 http://www.kiwidir.com/ 3 http://www.linksvalley.com/ 3 http://spiderivy.com/ 3 http://directory.sadiakomal.com/ 3 http://worldinside.org/ 3 http://zimengine.com/ 3 http://mauilogic.com/ 3
http://www.wgts-directory.com/ 3
http://ze-web.com/ 3
http://zillowlite.com/ 3
http://gsedata.com/ 3
http://selra.org/ 3
http://dropclear.com/ 3 http://www.tosurf.org/ 3
http://ewhose.com/ 3 http://www.chinasourcesdirectory.com/ 3 http://www.biddirectorylist.com/3 http://tifawte.com/ 3
http://mirivan.com/ 3
http://bullogs.com/ 3 http://renewschool.org/ 3 http://allwebdirectory.info/ 3 http://threelinkdirectory.com/ 3 http://bestbizdirectory.com/ 3
http://yellow-camp.com/ 3 http://bakeshopdc.com/ 3 http://cjfloralwv.com/ 3 http://theloudonroom.com/ 3 http://www.directorystaff.com/ 3 http://fpdirectory.org/ 3 http://www.directorystaff.com/ 3 http://oregonhgp.com/3
http://directory.ezweb-tools.com/3 http://abacusseo.com/ 3
http://mez.co/ 3














High PR Directory Lists


High PR Directory Lists

http://www.aerotecnik.com/ 
http://www.lorinbrownonline.com/
http://www.4x4vpc.com/ 
http://www.jmleisure.com/ 
http://www.rauno.org/ 
http://caramelada.net/ 
http://fotobon.com/ 
http://wacsi.net/ 
http://m4project.org/ 
http://www.add2directories.com/ 
http://www.gmnation.org/ 
http://www.freeaddurls.com/ 
http://keigan.org/ 
http://nexusdirectory.com/ 
http://www.sitepromotiondirectory.com/ 
http://dotsq.com/ 
http://streamebusiness.com/ 
http://standingnudes.com/ 
http://epicnj.com/ 
http://4dmtech.com/ 
http://planetriches.com/ 
http://21stguru.com/ 
http://www.prboosterdirectory.com/ 
http://streamebusiness.com/ 
http://jovinosf.com/ 
http://withub.com/ 
http://lhrla.com/ 
http://criticaltexts.com/ 
http://dropclear.com/ 
http://www.1stwebz.com/ 
http://pike168.com/ 
http://flashthief.com/ 
http://teamacadia.org/ 
http://bettertones.com/ 
http://www.helpfullinks.info/
http://www.snarflinks.info/
http://www.englewd.com/ 
http://www.livelylinks.info/ 
http://wakiil.com/ 
http://www.add2directories.com/
http://info.isearchclick.net/ 
http://linkbook.pcgraphicsolutions.com/
http://links.kozolec.net/ 
http://seo.blahoo.net/ 
http://www.1adir.com/ 
http://www.1dir.biz/ 
http://www.1abc.org/ 
http://www.2006cigr.org/ 
http://www.24x7links.com/ 
http://www.2addlink.info/
http://www.seorange.com
http://www.blahoo.info 
http://www.seokeeper.com 
http://omega.usatohifi.com 
http://www.webdirectoryring.com 
http://www.addurlsearch.com 
http://www.checkergooglerank.com 
http://scuf.net 
http://theartplace.org/ 
http://www.wgsmedia.net 
http://www.seotarget.net 
http://www.dirhello.com 
http://www.tosurf.org 
http://redlinker.com 
http://generalwebdirectory.org 
http://www.seowebdir.net 
http://theartplace.org 
http://yellowlinker.com 
http://pinklinker.com 
http://www.addurlgames.com/ 
http://gogmmarlins.com/ 
http://jkbdf999.com/ 
http://www.sitepromotiondirectory.com/ 
http://plktldl.com/ 
http://www.submissionwebdirectory.com/ 
http://atgear.com/ 
http://sew-oeno.com/ 
http://creedsetc.com/ 
http://correctedbyreality.com/ 
http://rootb.org/ 
http://www.blahoo.net 
http://www.callyourcountry.com 
http://www.hoo.blahoo.net 
http://fwebdirectory.com 
http://googlephone24.com 
http://thelinkssys.com 
http://wateriskey.org 
http://www.seodirectoryonline.org 
http://tele-script.com 
http://tele-script.com 
http://featured.blahoo.net 
http://izdirectory.com 
http://generalwebdirectory.org 
http://www.addurlhealth.com 
http://freasypath.com/ 
http://www.seoseek.net/ 
http://xurt.com/ 
http://xstarnet.com/ 
http://zy369.com/ 
http://delmarmol.com/ 
http://www.ribcast.com/ 
http://linkroo.com/ 
http://alistdirectory.com/ 
http://alistsites.com/ 
http://us-naro.org/ 
http://autnano.org/ 
http://bikehelmetsnow.org/ 
http://fer-bl.org/ 
http://basinfutures.net/ 
http://nits-bizarcade.com/ 
http://karagwe.com/ 
http://jcpronet.com/ 
http://www.sitepromotiondirectory.com/ 
http://permacharge.com/ 
http://directory.ttra2008.com/ 

SEO Knowledge


SEO Knowledge

Picture

Adsense: Contextual advertising by Google. Website publishers earn a portion of the advertising revenue for placing Google sponsored links on their site.
Anchor Text - The text that a user would click on to follow a link. In the case the link is an image the image alt attribute may act in the place of anchor text.
Example of anchor text:
<a href="http://www.om-nanotech.com/">Ram manufacturer </a>
Affiliate Marketing - Affiliate marketing programs allows merchants to expand their market reach and mindshare by paying independent agents on a cost per action (CPA) basis. Affiliates only get paid if visitors complete an action.
Algorithm Rules used by search engine companies to determine the relevancy of a web page for any particular search term.
Automated Submissions: Services that use a web based tool or software to submit sites to search engines, free for all pages, and directories. CM SEO does not recommend using these services; these submissions can be viewed by the receiving party as spam.
Alt Attribute- Using an image alt attribute allows you to help screen readers and search engines understand the function of an image by providing a text equivalent for the object.
Black Hat SEO - Search engines set up guidelines that help them extract billions of dollars of ad revenue from the work of publishers and the attention of searchers. Within that highly profitable framework search engines consider certain marketing techniques deceptive in nature, and label them as black hat SEO-. Those which are considered within their guidelines are called white hat SEO techniques.
Back Link - Link pointing to one website from another website.
Bookmarks - Most browsers come with the ability to bookmark your favorite pages. Many web based services have also been created to allow you to bookmark and share your favorite resources. Social bookmarking sites are often called tagging sites. Del.icio.us is the most popular social bookmarking site.
Boolean Search - Many search engines allow you to perform searches that contain mathematical formulas such as AND, OR, or NOT. By default most search engines include AND with your query, requiring results to be relevant for all the words in your query.
Bid for click: A search engine under which you bid for your site to be ranked under a keyword. See Pay Per Click (PPC) and Paid Placement (PP).
Broken Link - A hyperlink which is not functioning or does not lead to the desired location. Most large websites have some broken links, but if too many of a site's links are broken it may be an indication of outdated content, and it may provide website users with a poor user experience. This may cause search engines to rank a page as being less relevant.
Crawler - A Spider that downloads multiple pages from the same domain.
Code:The background code that runs a web site. As well as HTML, this can include, JavaScript, ASP, PHP, JSP, Cold fusion and more.
Click popularity: a measure of how often a listing presented by a search engine is clicked. Some search engines and directories will rank a site higher on their results pages if the site proves to be popular among searchers.
Cloaking:also known as "stealth," involves serving a specific page to each search engine spider and a different one to human visitors. In most cases, frowned upon by search engines.
Comment tag:html code that describes or documents content. Most search engines ignore the content of comment tags.
CPC (Cost Per Click) - Cost per click. Many search ads and contextually targeted ads are sold in auctions where the advertiser is charged a certain price per click.
CTR (Click Through Rate) – Click through rate - the percentage of people who view click on an advertisement they viewed, which is a way to measure how relevant a traffic source or keyword is. Search ads typically have a higher click through rate than traditional banner ads due to being highly relevant to implied searcher demand.
CMS- Content Management System. Tool used to help make it easy to update and add information to a website.
Dead link: An Internet link which does not lead to a page or site. This usually occurs when a server is down, the page has moved, or it no longer exists.
Domain: A sub-set of internet addresses. Domains are hierarchical, and lower-level domains often refer to particular web sites within a top-level domain. The most significant part of the address comes at the end - typical top-level domains are .com, .net, .edu, .gov, .org.
Directory: directories are built from submissions made by website owners, and generally arrange site listings hierarchically. Yahoo! is the best known example.
DMOZ- The Open Directory Project is the largest human edited directory of websites. DMOZ is owned by AOL, and is primarily run by volunteer editors.
Doorway page:a web page created solely to achieve high ranking in search engines for particular keywords, and perhaps for a specific engine. Today's doorway pages should contain valuable and useful content related to your site, and be fully linked to the site, and so are often referred to as "information pages."
Dynamic html: web pages generated on demand by data in databases or using similar technology. Can create ranking problems because a search engine's spider may not retrieve relevant content.
Dedicated Server - Server which is limited to serving one website or a small collection of websites owned by a single person.
DNS - Domain Name Server or Domain Name System. A naming scheme mechanism used to help resolve a domain name / host name to a specific TCP/IP Address.
External Link - Link which references another domain. Some people believe in link hoarding, but linking out to other related resources is a good way to help search engines understand what your site is about. Search engines are more likely to trust high quality editorial links.
FFA Site: A so-called "free for all links" page, which is created for the sole purpose of compiling links. Submission software or companies that claim to submit your site to hundreds or thousands of "search engines" actually use these for most of that number. FFA sites are essentially worthless in terms of generating traffic, and links from them will count nothing towards your site's link popularity. Basically, they're a waste of time.
Frames:Some sites have pages that are made up of multiple HTML pages. Typically the navigation will be on one page and the content on another. You can tell if you scroll down the page and the navigation remains static. Frames are bad for a sites search engine promotion.
FTP - File Transfer Protocol is a protocol for transferring data between computers. Many content management systems (such as blogging platforms) include FTP capabilities.
GoogleBot - Spider used by Google.
Google Dance - In the past Google updated their index roughly once a month. Those updates were named Google Dances.
Hand SubmissionsA service to develop appropriate titles and descriptions for submission to directories, search engines, and advertising sites. The submission is often unique for each directory, being sure to be compliant with all guidelines. CM SEO always offers hand submissions and has great success in getting relevant listings in appropriate directories.
Hidden text: Text that is visible to the search engine spiders but not to site visitors. Used to add extra keywords in the page without actually adding content to a site. Most search engines will penalize Web sites which use hidden text.
Hit: In the context of visitors to web pages, a hit (or site hit) is a single access request made to the server for either a text file or a graphic. If, for example, a web page contains ten buttons constructed from separate images, a single visit from someone using a web browser with graphics switched on (a "page view") will involve eleven hits on the server. In the context of a search engine query, a hit is a measure of the number of web pages matching a query returned by a search engine or directory.
Home pageThe main page of a Web site.
Hyper Text Transfer Protocol (HTTP) - HyperText Transfer Protocol is the foremost used protocol to communicate between servers and web browsers. Hypertext transfer protocol is the means by which data is transferred from its residing location on a server to an active browser.
HTML (Hypertext Markup Language):The coding language that all Web sites use to exist on the Internet.
Hyperlink - Underlined text or phrases that will take you to another page on clicking.
.htaccess - Apache directory-level configuration file which can be used to password protect or redirect files.
Impression: A single display of an online advertisement.
Inbound linkLinks that direct users to another Web site. When a user arrives at a site from another site, that link is known as an inbound link.or Link to a particular page from other sites.
Informational pagea content-filled web page created to focus on particular keywords. Differs from a "doorway page" in that is wholly integrated into the site and is useful to human visitors, while a traditional "doorway page" is aimed only at search engines.
Invisible text: using a font color the same or close to the color of the background of a page, in an attempt to allow the content to be indexed by search engines while not being visible to humans. To search engines, this is spam.
IP delivery or IP-based delivery:the technique of serving a particular page in response to a page request from a specific IP address. Used in cloaking; a search engine is identified by the IP address it is using, and a page customized for that search engine is served.
Keyword: A word used to find pages when conducting a search.or A term used for searching.
Keywords: Due to abuse by many Web sites in the past, search engines have reduced the importance of the keywords Meta tag when ranking a Web page for keyword relevance. Many have actually decided to not consider the keywords tag altogether. While it has reduced in significance, it is still an important Meta tag to include in your Web pages.
Keyword density: Keyword density is the ratio of a keyword or key phrases to the total number of words on that page. Keyword density is one of the most critical aspects of successful search engine optimization.
Keyword phrase: A phrase used to find pages when conducting a search.
Keyword frequencyKeyword frequency is the number of times keywords occur in the text on a given page. Search engines want to see more than one repetition of a keyword in your text to make sure it's not an isolated case.
Keyword prominence: The general location of a keyword or phrase in relation to the overall text on that page. You'll want to make sure your important keywords appear early in your Web site copy and that they draw attention to themselves.
Keyword research: Researching the most relative and popular keywords for a given site.
Keyword Spamming: Deliberate repetition of keywords in a page by using invisible or tiny text to increase keyword density. This is banned by search engines.
Keyword Stuffing – Loading a page by repetition of keywords in the META tags or main HTML body.
Keyword Spamming – A technique of repeating keywords in a page to increase the keyword density by using hidden or tiny text.
Landing Page - The page on which a visitor arrives after clicking on a link or advertisement.
Link Baiting - The art of targeting, creating, and formatting information that provokes the target audience to point high quality links at your site. Many link baiting techniques are targeted at social media and bloggers.
Link popularity: Search engines often use link popularity as part of their ranking criterion. In simple terms, link popularity is the measurement of the number of other Web sites that include a link to your Web site on theirs. Each search engine, depending on their specific algorithms, determines it differently.
Link analysis: a measure of the quality and relevance of the set of links pointing to a given site; contrast with link popularity.
Link Farms: sites created and maintained solely for the purpose of constructing links between member sites. Should be avoided as a violation of most search engines' policies; their use won't build your site's link popularity, and may result in a ranking penalty.
LSI - Latent Semantic Indexing is a way for search systems to mathematically understanding and representing language based on the similarity of pages and keyword co-occurrence. A relevant result may not even have the search term in it. It may be returned based solely on the fact that it contains many similar words to those appearing in relevant pages which contain the search words.
META refresh tag: automatically replaces the current page with a different one within the website, or possibly offsite. In general, use of refresh tags is discouraged or penalized by search engines.
META taghtml tag in the header section of a web page, intended to offer content to search engines. Among them are the keyword and description tags, but these days most true search engines de-emphasize or completely ignore META tags.
Example:
<Meta name= “Description” content= “………………..”>
Meta Search - Searching many databases simultaneously and associating the results.
Meta Search Engine - Search engines that performs meta search. Example: Go2net.com.
Mirror sites: Sites designed as duplicates of an original site, but are hosted on a different server. Link cloaking and doorway pages, the creation of mirror sites are a recognized spam tactic and violators will be penalized by many of the major search engines.
Nofollow – Attribute used to prevent a link from passing link authority. Commonly used on sites with user generated content, like in blog comments.
Nofollow can also be used in a robots meta tag to prevent a search engine from counting any outbound links on a page.
ODP Open Directory Project: The largest human edited directory on the Internet. The Open Directory provides listings for free but only for qualified sites and because editors are volunteers, wait times can be lengthy.
Outbound linkA link to a site outside of your own.OR Link that point from your website to webpages of different domains.
Overture - The Pay Per Click advertising program by Yahoo. In 2005 it is renamed to Yahoo! Search Marketing.
Page RankSee also Link Popularity. A numerical rating of a site developed by Google as part of it's algorithms for determining search engine listings. To view page rank requires installing the Google tool bar in your browser. Yahoo also utilizes Page Rank calculations.OR Page Rank is a numeric value given by Google to the webpage which defines how important the page is on web.Google calculate the page rank of a webpage by taking its entire inbound links and on-page factors into account.
PPC: Pay Per Click. This is an advertising option in which the advertiser has typically a small textual ad on a search engine site and pays only if a user clicks on the link in the ad.
PFIPay for Inclusion. This is a fee charged by a search engine to be spidered on a periodic basis to be included in the search engine results. Yahoo has a service that is a combination of PFI and PPC.
Quality Link- Search engines count links votes of trust. Quality links count more than low quality links.
Reciprocal link: An exchange of links between two sites.
Relevancy: how closely related a particular page is to the search term requested.
Re-index:How often a search engine updates its index. Google updates its index once a month.
Reputation: related to link popularity, a page will score highest for reputation when it is linked to by pages from other sites which themselves are highly ranked. Well-known sites recognized as "authoritive" are given high reputation scores on their own; it's for this reason that a link to your site from something like cnn .com would be very valuable.
Robot - A program that automatically acts without the interference of the user. In Search engine spider is a type of robot.
robots.txt – Text file in the root directory on a website that controls the SE spider’s access to webpages within the website.
ROI - Return on Investment is a measure of how much return you receive from each marketing dollar.
RSS - Rich Site Summary or Real Simple Syndication is a method of syndicating information to a feed reader or other software which allows people to subscribe to a channel they are interested in.
Sandbox – Filter used by Google that did not allow new web sites to rank well in the search results, even not for the least competitive phrases or keywords and irrespective of a high page rank and good link popularity.
Search engineA search engine is a database system designed to index and categorizes internet addresses, otherwise known as URLs (for example, http://www.yourdomain.com).
Search engine marketing: encompasses several forms of marketing products and services on the internet through management of information presented by search engines and directories. Included are such elements as site optimization, and the purchase and placement of advertisements.
Search engine optimization (SEO): These are the techniques used to improve a Web page's results in a search.
Search engine positioning: the process of managing a page or site's positioning in the search engines.
Selective delivery:the technique answering browser's page request with a specific page selected via an automated process based on some piece of information gained from the browser. For example, reading the browser's language setting may allow a page in that language to be served. Similar to IP-based delivery.
SERP: A "search engine results page," the page of site listings that a search engine returns in response to a user's entry of a search query. Often used in discussion of the way such a page is laid out, for example: "Overture listings are the first sites presented on Yahoo's SERPs."
Spam:as it applies to search engines, any attempt to submit or place deceptive information, or to "trick" the search engine into placing a page in an inaccurate position.
Spider:A software program used by search engines to crawl the Web, storing URLs and indexing the keywords and text of pages. Spiders are also referred to as crawlers or robots.
Stop word: common words, or words considered by search engines to be irrelevant, are left out by search algorithms. Examples are "and," "the," etc. Generally, a stop word in a query is treated as a "wild card;" that is, the returned results usually won't be exactly the same as if the word had been left out of the query entirely.
Theme: a relatively recent change in search engine ranking algorithms, theme-based engines essentially try to determine what a page is "about" — and to compare it to other pages that seem to be related to the same topic — and rank it highly for certain keywords that are determined to be related to that page theme.
Traffic:The actual visitors to a Web page or Web site.
Unique Visitor: A real visitor to a web site. Web servers record the IP addresses of each visitor, and this is used to determine the number of real people who have visited a web site. If for example, someone visits twenty pages within a web site, the server will count only one unique visitor.
URL(Uniform Resource Locator):The Uniform Resource Locator is used to specify the address of Web sites and Web pages.
Virtual Domain - When multiple domains share a single IP address each domain being served is referred to as a virtual domain.
XML -Extensible Markup Language is a new programming language which assures quicker and better data delivery over the web.